Adventure Tourism and Outdoor Activities Management: A 21st Century Toolkit

An essential resource for those wishing to understand the driving factors behind the operation of an adventure tourism company, this textbook offers guidance on how to deliver a profitable and sustainable product. The importance of changing markets, technology and corporate social responsibility, including environmental impacts and climate change, are discussed in the context of managing an adventure tourism firm. To remain profitable, companies must address these issues along with the important aspects of risk and safety. Compiled from the author's experience in delivering adventure tourism courses over the last 20 years, this long-awaited book is aimed at both students taking university courses on adventure tourism and outdoor recreation as well as professionals working within the industry. Read more